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Valid Or Invalid Returns

What is an actual valid return in the a lead marketplace?  Did you know that some Companies have a certain percentage or a number of leads that you are allowed to return?  We always talk about the lead...

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Online Payday Loan Article from Bankrate.com.

The Following is a from Bankrate.com by Laura Bruce, September 12th, 2005. I thought this would be an interesting post for People following Online Payday at the Lead Exchaneg Blog. It’s a tempting...

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Be Careful what you buy! Many Companies opting to buy quality Leads From A...

Publishers are spending a lot of money on PPC campaigns through Google AdWords.  Have you ever researched the cost of producing a real time quality lead? Depending on the vertical, it can get really...

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Lead Quality In A Lead Exchange

The quality of leads in a lead exchange is one of the most important factors in making the exchange work. Leadpile Lead Exchange currently allows 48 hours for a lead buyer to return a lead for bad...

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Twitter Increases Returns On Email Marketing?

A recent study indicated that the use of at least three social media options in email marketing campaigns lead to a 55% higher click-through rate.  The interesting thing is that only about half of...

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